# Gartner

Type: Company

Source: GetYourBrief — https://getyourbrief.com/entity/gartner
Canonical HTML page: https://getyourbrief.com/entity/gartner

## Timeline

- **2027**: Slope of Enlightenment — Steady growth as AI becomes a standard utility and productivity gains are realized.
- **2027**: Slope of Enlightenment — AI applications mature, leading to sustainable productivity gains and the next phase of growth.
- **2027-01-01**: Slope of Enlightenment — Second-generation AI products deliver consistent, measurable productivity gains.
- **2026-12-31**: Gartner forecast horizon — Gartner predicts that 40% of enterprise applications will integrate task-specific AI agents by this date.
- **2026-06-19**: JPMorgan-Anthropic shift revealed — Reports detail JPMorgan's deployment of Anthropic's agentic AI systems that autonomously execute transactions and manage workflows.
- **2026-06-18**: Gartner Releases 2026 Supply Chain Top 25 and Masters — The annual ranking, now in its 22nd year, benchmarks global supply chain excellence on financial, ESG, and community metrics.
- **2026-06-18**: OMP Congratulates 9 Customers on Gartner Recognition — OMP announces via press release that nine of its customers are featured in the prestigious list, highlighting the role of decision-driven intelligence.
- **2026-06-18**: Gartner Releases 2026 Supply Chain Top 25 and Masters — The annual ranking, now in its 22nd year, benchmarks global supply chain excellence on financial, ESG, and community metrics.
- **2026-06-18**: OMP Congratulates 9 Customers on Gartner Recognition — OMP announces via press release that nine of its customers are featured in the prestigious list, highlighting the role of decision-driven intelligence.
- **2026-06-12**: Third Year Recognition Announced — Progressive Techserve announces that Workelevate has been positioned as a Niche Player in the 2026 Gartner Magic Quadrant for DEX Management Tools, marking the third straight year.
- **2026-03-22**: Trough of Disillusionment — Valuations bottom out as the market filters for sustainable business models.
- **2026**: Trough of Disillusionment — Valuation reset as the market demands proof of AI-driven revenue and ROI.
- **2026**: Trough of Disillusionment — Market sentiment cools as investors demand tangible ROI; valuations undergo a significant reset.
- **2025**: Infrastructure Build-out — Record capital expenditures by hyperscalers on GPUs and data centers.
- **2025-01-01**: The Reality Check — Enterprises begin questioning the ROI of high-cost AI implementations.

## Recent coverage (20 stories, network-wide)

### AI Bills Bite: Usage-Based Pricing Drives 50% of SaaS Leaders to Reassess Models
2026-07-21 15:52:10 · Sector: saas · Sentiment: Positive · Impact: 7/10 · Sources: 2

The shift from flat subscriptions to consumption-based AI pricing is upending SaaS business models. As enterprise AI bills become unpredictable, SaaS providers and their customers are embracing cheaper models and routing tools to keep costs in check.
Full story: https://getsaasbrief.com/story/saas-ai-costs-usage-based-pricing

### 75% of Execs See Tech Budgets Rising as Startups Flee Pricey AI Models
2026-07-21 15:51:29 · Sector: startups · Sentiment: Positive · Impact: 7/10 · Sources: 2

For cash-strapped startups, the shift to cheaper AI models isn't just a preference—it's a survival strategy. With AI budgets evaporating in months, founders are dumping premium tools for open-source alternatives and routing marketplaces to control costs.
Full story: https://getstartupbrief.com/story/startups-cheaper-ai-models-soaring-costs

### Brand chatbot ROI falters as third-party AI usage surges 2x in one year
2026-07-13 15:38:28 · Sector: saas · Sentiment: Neutral · Impact: 6/10 · Sources: 2

For SaaS companies offering customer service AI, the real competition is external: ChatGPT, Claude, and Copilot are eclipsing brand-specific deployments. Gartner's findings highlight an urgent need for integration and better ROI-driven features.
Full story: https://getsaasbrief.com/story/saas-brand-chatbot-roi-stagnation

### Retail chatbots left behind: 2 in 3 consumers turn to ChatGPT, Claude
2026-07-13 15:38:18 · Sector: retail · Sentiment: Neutral · Impact: 6/10 · Sources: 2

Retailers have deployed AI chatbots widely, but Gartner finds consumer usage hasn't budged since 2022 while third-party gen AI usage doubled. Nearly 74% of B2B customers also use these tools to accomplish tasks, bypassing brand channels.
Full story: https://getretailbrief.com/story/retail-third-party-ai-beats-brand-chatbots

### 58% of consumers now use AI to complete tasks, undercutting brand chatbots
2026-07-13 15:38:09 · Sector: marketing · Sentiment: Neutral · Impact: 6/10 · Sources: 2

Marketers have invested heavily in AI chatbots, but new Gartner data shows consumers overwhelmingly prefer third-party tools like ChatGPT and Claude for customer service, with 58% using them to complete tasks. This signals a need to rethink customer engagement strategies.
Full story: https://getmarketingbrief.com/story/marketing-brand-chatbots-losing-to-third-party-ai

### Gen AI conquers customer service: usage doubles, brand chatbots sidelined
2026-07-13 15:37:58 · Sector: ai · Sentiment: Neutral · Impact: 6/10 · Sources: 2

The latest Gartner research confirms that large language models like ChatGPT and Claude are becoming the de facto customer service channels, with usage doubling in a year and 58% of users completing tasks via AI. Branded AI chatbots are struggling to gain traction.
Full story: https://getaibrief.com/story/ai-third-party-tools-dominate-customer-service

### Keeper's $225M ARR proves AI-native identity security is now a must-have for agentic enterprises
2026-07-12 12:56:36 · Sector: ai · Sentiment: Strongly positive · Impact: 7/10 · Sources: 3

As AI agents become mainstream, Keeper Security scales to $225M ARR with its AI-native identity platform that secures non-human identities, service accounts, and agentic workloads.
Full story: https://getaibrief.com/story/keeper-ai-225m-arr-agentic-identity

### Keeper Security hits $225M ARR as identity becomes the new security perimeter in AI era
2026-07-12 12:54:30 · Sector: cyber · Sentiment: Strongly positive · Impact: 7/10 · Sources: 3

Keeper’s AI-native identity security platform reaches $225M ARR, underscoring the urgent need to secure non-human identities and privileged access as AI agents proliferate.
Full story: https://getcyberbrief.com/story/keeper-security-225m-arr-ai-identity-cyber

### 1 in 4 candidates fake by 2028: How HR can stem the $7.3B wrong-hire drain
2026-07-04 14:39:07 · Sector: hr · Sentiment: Neutral · Impact: 5/10 · Sources: 2

AI-generated candidate fraud is accelerating, with Gartner predicting 25% fake applicants by 2028. For HR teams, this translates into billions in wrong-hire costs and a pressing need for advanced screening.
Full story: https://gethrbrief.com/story/hr-fraud-cost-7-billion

### 9 Supply Chains Running on OMP's AI Named to Gartner's 2026 Top 25
2026-06-28 16:22:07 · Sector: supply · Sentiment: Positive · Impact: 7/10 · Sources: 8

Nine supply chain organizations powered by OMP’s planning platform have been recognized in the 2026 Gartner Supply Chain Top 25 and Masters, highlighting the operational shift toward autonomous, network-centric, and AI-driven management.
Full story: https://getsupplybrief.com/story/omp-supply-chain-leaders-gartner-2026

### 9 OMP SaaS Customers Named to Gartner Supply Chain Top 25, Signaling AI Planning Dominance
2026-06-28 16:22:00 · Sector: saas · Sentiment: Positive · Impact: 7/10 · Sources: 8

OMP’s supply chain planning platform gains major validation as 9 of its SaaS customers secure spots on the 2026 Gartner Supply Chain Top 25 and Masters list, demonstrating the critical role of AI-driven decision intelligence in enterprise software.
Full story: https://getsaasbrief.com/story/omp-saas-customers-gartner-supply-chain-2026

### With Offer Acceptance at 48%, Startups Struggle to Poach Top Talent
2026-06-28 00:58:48 · Sector: startups · Sentiment: Neutral · Impact: 5/10 · Sources: 2

A 48% offer acceptance rate—down from 85% in two years—spells trouble for startups vying for scarce, risk-averse talent. Founders must rethink value propositions and candidate engagement to compete with larger firms offering stability amid economic volatility.
Full story: https://getstartupbrief.com/story/startup-hiring-offer-acceptance-2025

### Offer Acceptance Plummets to 48% in Q4 2025 – What HR Must Do Now
2026-06-28 00:58:43 · Sector: hr · Sentiment: Neutral · Impact: 5/10 · Sources: 2

Gartner's Q4 2025 survey reveals a steep decline in job offer acceptance to 48%, driven by economic volatility and 'job hugging.' CHROs face a critical mandate to overhaul candidate engagement for hard-to-fill roles while preparing for a future snapback in turnover.
Full story: https://gethrbrief.com/story/offer-acceptance-plummets-2025-hr

### Agentic AI Startups Eye 8x Market Surge as JPMorgan, Anthropic Lead Shift
2026-06-20 00:31:29 · Sector: startups · Sentiment: Neutral · Impact: 8/10 · Sources: 3

The move by JPMorgan and Anthropic to deploy autonomous AI in operations signals a massive opportunity for startups building agentic infrastructure. With Gartner forecasting a leap from <5% to 40% enterprise adoption by 2026, venture capital is set to pour into AI orchestration, security, and compliance tools.
Full story: https://getstartupbrief.com/story/agentic-ai-startups-growth-jpmorgan

### JPMorgan's Agentic AI Push: 40% of Enterprise Apps to Go Autonomous by 2026
2026-06-20 00:31:22 · Sector: finance · Sentiment: Neutral · Impact: 8/10 · Sources: 3

JPMorgan is at the forefront of a seismic shift in finance, moving beyond AI assistants to autonomous agents that execute transactions. With Gartner predicting 40% of enterprise apps will embed such agents by end-2026, up from under 5% in 2025, the banking sector faces both massive efficiency gains and new risk management challenges.
Full story: https://getfinancebrief.com/story/jpmorgan-agentic-ai-banking-shift

### Workelevate’s 3rd Gartner DEX MQ Nod Proves Its All-in-One SaaS Platform’s Staying Power
2026-06-15 05:06:36 · Sector: saas · Sentiment: Positive · Impact: 6/10 · Sources: 5

Workelevate by Progressive Techserve is named a Niche Player in the 2026 Gartner Magic Quadrant for DEX Management Tools for the third year running, validating its single-architecture SaaS approach. The platform’s consolidation of DEX, endpoint management, and AI copilot addresses enterprise tool sprawl with a quarterly release cadence and flexible deployment.
Full story: https://getsaasbrief.com/story/workelevate-gartner-dex-magic-quadrant-2026-saas

### AI’s Trough of Disillusionment: A Generational Buying Opportunity in 2026
2026-03-23 00:23:57 · Sector: startups · Sentiment: Neutral · Impact: 6/10 · Sources: 3

The artificial intelligence sector is entering a classic 'Trough of Disillusionment,' where inflated valuations are correcting to meet realistic utility. This market reset is projected to create the most significant entry point for long-term AI investment since the technology's emergence.
Full story: https://getstartupbrief.com/story/ai-market-trough-disillusionment-2026-analysis

### AI's 'Trough of Disillusionment' to Peak in 2026, Offering Prime Entry Point
2026-03-22 19:13:58 · Sector: ai · Sentiment: Neutral · Impact: 6/10 · Sources: 2

The artificial intelligence sector is projected to enter a significant market correction in 2026, marking the 'Trough of Disillusionment' phase of the technology adoption cycle. This period of cooling sentiment is expected to provide a generational buying opportunity for investors as the gap between AI hype and tangible enterprise ROI temporarily narrows.
Full story: https://getaibrief.com/story/ai-trough-of-disillusionment-2026-buying-opportunity

### AI’s Trough of Disillusionment: A Generational Buying Opportunity in 2026
2026-03-22 19:13:24 · Sector: finance · Sentiment: Neutral · Impact: 6/10 · Sources: 2

As the initial frenzy surrounding generative AI cools, market analysts predict a significant valuation reset in 2026, marking the 'Trough of Disillusionment.' This correction is expected to separate speculative hype from sustainable enterprise value, creating a prime entry point for long-term investors.
Full story: https://getfinancebrief.com/story/ai-trough-disillusionment-buying-opportunity-2026

### P&G Elevates 'One Supply Chain' Strategy to Master the Perfect Order Framework
2026-03-18 04:49:42 · Sector: retail · Sentiment: Positive · Impact: 6/10 · Sources: 2

Procter & Gamble is redefining operational excellence through its 'One Supply Chain' strategy, focusing on the 'Perfect Order' metric to synchronize forecasting and logistics. This integrated approach transforms supply chain execution from a back-office function into a primary driver of competitive advantage in the retail sector.
Full story: https://getretailbrief.com/story/pg-one-supply-chain-perfect-order-strategy

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This page is a machine-readable summary. Sentiment measures the directional read of each development for this entity, not the tone of the reporting; impact weights consequence, not syndication reach. See https://getyourbrief.com/guides/methodology for the full editorial methodology.