Won-Joon Choi

Person

Last mentioned: Mar 18, 2026

Timeline

  1. Invisible AI Era

    Samsung predicts AI will become a seamless, unnamed part of the user interface.

  2. 800M Target

    Projected date for doubling AI-integrated device footprint.

  3. HBM4 Production

    Anticipated start of mass production for next-generation High Bandwidth Memory (HBM4).

  4. AMD Strategic Visit

    AMD CEO Lisa Su visits Samsung chip plants to discuss high-level partnership expansion.

  5. S26 Launch

    Samsung launches Galaxy S26 and outlines 'unavoidable' AI revolution strategy.

  6. AI Strategy Briefing

    Mobile COO Won-Joon Choi emphasizes that AI will impact every aspect of human life and hardware design.

  7. 400M Milestone

    Samsung reaches 400 million AI-enabled devices globally.

  8. R&D Milestone

    Samsung concludes 2025 with $25.6B in total R&D spending, focused on AI and advanced nodes.

Stories mentioning Won-Joon Choi 3

market-trends Bullish

Samsung Projects AI Chip Demand Surge Through 2026 as AMD Ties Deepen

Samsung Electronics expects the AI-driven semiconductor boom to maintain strong momentum into 2026, driven by advancements in HBM4 and on-device AI integration. This bullish outlook is supported by a record $25.6 billion R&D investment and strengthening partnerships with major fabless players like AMD.

2 sources