Mattress Now Pairs Up to 50% Off DTC Brands with In-Store Trial
For retail operators, Mattress Now's Raleigh event is a case study in omnichannel strategy: digital-native mattress brands are being merchandised in a local showroom, with discounts up to 50% and delivery bundles intended to convert in-person trial into purchase. It shows how service-inclusive promotions and holiday discount depth can differentiate physical retail from pure e-commerce.
Source: pittsburghstar.com · clevelandstar.com