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Adtech · on the rundown Tuesday, June 16, 2026

After 3-month rift, Publicis reinstates The Trade Desk to recommended list

Covered by 1 outlet. First reported by Digiday at 04:01 UTC on June 16, 2026.

1 outlet

What happened?

  1. Publicis reinstated The Trade Desk to its recommended DSP list on June 12, 2026, three months after removing it in March.
  2. The original removal followed an internal audit that flagged alleged fee-stacking irregularities in The Trade Desk’s billing.
  3. Terms of the reconciliation were not disclosed, but sources say a key issue was differing interpretations of contractual terms.
  4. The joint statement emphasized a continued mutual commitment to delivering measurable outcomes for advertisers.

Publicis ended its three-month exclusion of The Trade Desk from its recommended platform list after three months. The dispute followed fee-stacking allegations.

A machine summary written from the reports listed below; read them for the full account. How summaries are made and what is checked.

Who reported it, and when?

1 distinct report run by 1 outlet, earliest first (UTC); a syndicated report lists every site that ran it
TimeReportRun by
Jun 16 04:01Report by Digiday
  • Digiday

A report's title is shown once our automated legal check has read it and passed it; these reports are named by outlet, and the links lead to each report.

Who was named?

More news naming The Trade Desk

  1. Oct 5 · Marketing Ad-tech executives focus on AI implementation at Advertising Week New York 2026. 1
  2. Aug 13 · Biotech fool.com: “Trade Desk (TTD) Q2 2026 Earnings Call Transcript” 1
  3. Aug 4 · Marketing Stagwell launches Curate inventory marketplace, Digiday reports 1
  4. Aug 3 · Retail CAVA has 459 stores; Booking has 4.5M properties 1
  5. Jul 14 · Marketing Trade Desk shares fall after IBM issues second-quarter earnings warning 2
  6. Jul 14 · Retail Trade Desk adds 7-Eleven Japan retail data to its platform 4
  7. Jun 15 · Finance Fox Acquires Roku for $22B; ROKU Stock Jumps 20% 3
  8. Mar 24 · Marketing Trade Desk and Solventum shares slide, reports say 1

Sources: the outlets' reports linked on this page; counts and times from GetYourBrief's record of those reports (methodology).